Advertising Archive

My colleague and friend Kelley Myers has been hard at work drawing up plans and managing a huge project in order to bring you the adCenter Learning Center. 

The website is designed to help you access all manner of information about adCenter and will include videos and podcasts. 

In a post on the adCenter Blog she says:

“Bottom line: I want to make it easy for you to advertise with Microsoft. I’m ready for your feedback, comments, and suggestions.” 

It probably sounds odd but our team thrives on feedback – no matter how negative. That’s why our team got set up. One of our commitments is to harness the power of social media, blogs and forums to collate all the feedback from advertisers and use that data to help our product teams prioritise new adCenter features and improvements.

So check out the new site and let Kelley know what you think in the adCenter Forum – it’s your chance to help us make a difference! 🙂

This was the queue in front of me to get in at 10.30am!

This was the queue behind me!

Luckily I was speaking in 30 mins so I called Karen, our marketing manager, who smuggled me in under a blanket…..which was nice!

It was a bit of daft organization though with so many people trying to get in out of the rain! Hope they fix that for next year…

Me speaking at the show about adExcellence! Are those Andrew’s teeth behind me?

ad:tech did have a different feel about it this year.

Maybe it was our stand, which I thought was awesome, and the fact that it was a real coming together of the folks from search, display, mobile, Atlas and drive PM under the big happy family brand we now call Microsoft Advertising!

Having been in the online advertising game for 8 years it was great to meet up and natter with so many old faces and friends.

I promise to set up and Looksmart and 24/7 Search reunion soon!

I’ll be in Earls Court for the next couple of days at ad:tech London so drop by Stand 293 where Microsoft Live Search and adCenter will be giving some demos and other stuff.

Catch me speaking on adExcellence.com and adCenter at 12.30pm on both days in the free seminars as well!

Apparently the co-founder of Google Sergey Brin has launched a personal blog:

http://too.blogspot.com

Excellent if it is him as it’ll be very interesting to get some insight into the guy.

In his first entry he says: “”While Google is a play on googol, too is a play on the much smaller number – two. It also means “in addition”, as this blog reflects my life outside of work.“

Anticipating a huge reception by way of comments he’s introduced the caveat:

“While I would like to receive and post many insightful comments, realistically I am unlikely to be able to read through all of them and may accept very few or none at all. Thank you for your understanding.”

Talking about Parkinson’s disease in the 2nd entry, I did find the blue on black design a little heavy going on the senses……..but it may have been the claret so will revisit in the morning!

I’ll be speaking with the fabulous Tor Crockatt at this year’s event on 15th October so if you want a chance of winning a free pass worth £299 check out Kieron Donoghue’s blog and leave a comment!

Nice to see some folks are looking forward to seeing us impart some wisdom!

According to the BBC, you’re more likely to suffer more at the fingertips of spammers if your email address begins with S, A or M with the 5th most violated letter being P!

Now, do you think Dr Richard Clayton from Cambridge University is taking the M, I, C, K, E, Y?

Fun stuff from http://webmaster.live.com

Here’s a great video interview by WebProNews with Nathan Buggia from Live Search’s Webmaster Tools.

Nathan, Jeremiah and the lads presented at SES San Jose on the latest release of their suite of gizmos to help webmasters figure out what is and what is not getting indexed by Live Search.

The session was a bit sparsley populated with delegates. 🙁

Ironic seeing as how many people tell us they want us to get better and be a driving force in search! 🙂

So if you missed it you can check out the presentation on the Live Webmaster Blog.

Just been sent this site by my brother: http://producten.hema.nl/

Don’t click on anything once the page has loaded – just wait……..

Just chatting to Dan about my Media Week post about not having nothing to say some days!

This is the view from the office I’m in in Redmond:

Can’t see the wind through the trees right now but expect some more content on the Media Week and adCenter Blog soon!

In the meantime here’s another pic of me and Dixon at PubCon in Las Vegas in 2006.

We’re in the Ghost Bar and are coordinated for once!