I’ll be at Search Engine Strategies London on all 3 days from 19th to 21st February next week.
I’m doing quite a bit of work this weekend to clear the decks so I can immerse myself in all the sessions, all the talking, and I might be found with a beer in my hand on some, if not all, of the evenings.
Going to conferences like this one is a must if you work in this industry.
Why?
1) You can’t call yourself a marketer if you don’t know what’s going on in your own market.
2) You’ll hear from a lot of good speakers from all disciplines, so expect to learn something new!
3) You’ll hear some bad speakers who’ll give you confidence that you’re not that bad a presenter after all.
4) You’ll hear some good speakers who’ll deliver ideas you think are tosh. It’d be boring if we all agreed.
5) You’ll hear some bad speakers talking about stuff you know better than they do – It could be you up there next year!
6) You get out of the office!! Look the weather forecast!
7) It’s a great networking opportunity – I bet you pick up some business!
8) I may have something of interest to announce at the Search Advertising Forum on Thursday 21st Feb at 11am!?
9) Islington is a very hip part of town with loads of great pubs and restaurants in which to close that deal!
10) You’ll never have to traipse to the docklands ever again……….we hope!
